OUR STORY
A Sustainable British Brand
RUMI is a British contemporary brand, based in London, with a strong core of sustainable luxury accessories for men and women.
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The RUMI label includes unisex silk accessories - scarves, squares and ties in 100% silk twill. Contemporary, sophisticated and effortless— the collections are defined by their superior quality and flawless attention to detail. The British brand’s luxurious accessories combine true British craftsmanship with cutting-edge printing and sewing techniques. Handcrafted from the finest silks, the unique and whimsical printed designs make an instant statement.
MEET RUMI
Founder & Director
A marketer by profession, an academic by serendipity, and an entrepreneur by passion, Rumana’s journey with RUMI began as a love letter to the arts, culture, and conscious living. A self-confessed artist, she brings together vibrant colour, heritage symbolism, and cross-cultural narratives to create effervescent prints that are both distinctive and expressive. Each design invites creativity, celebrates individuality, and honours tradition.
Raised in Bhutan—a country that measures progress through Gross National Happiness and champions sustainability—Rumana now creates from London, where heritage and innovation converge. The RUMI collection draws inspiration from lived expressions, woven memories, personal journeys and cultural echoes, transforming ancestral motifs and timeless patterns into contemporary expressions. It is this fusion of place, purpose, and poetic design that defines the singular spirit of RUMI.
THE PROVENANCE
RUMI silk accessories are designed and printed in the UK. Every design has a unique imprint of the local art, history and culture and connects to my story.
BRITISH CRAFTMANSHIP
RUMI luxury accessories are crafted in England. Combined with over half century of unparalleled experience in silk printing methods, our pure silk accessories portray the finest of British craftsmanship .
ETHICAL PARTNERSHIP
RUMI accessories are printed on the finest silks, ethically sourced and handmade to perfection by the UK’s leading heritage silk printers.
Sustainability is a core component of our brand.
Our silk accessories are made in the UK (thus reducing the carbon footprint) using ethical production processes and in fair working conditions. By producing it in the UK, we are also supporting local businesses and manufacturers and sustaining employment. This provides confirmation and reassurance to you, our customers, that our products are authentically produced with ethical and responsible practices.
Sustainable luxury is not just about the present; it's an investment in the future and we are continuously exploring ways to ensure that the beauty of today does not come at the cost of tomorrow.
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